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Forward-thinking communicator and social media junkie with experience in newspapers, television programming strategy, public relations and marketing. Dedicated to providing resources to association professionals to help them refresh their membership experience.

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Matched on: web design, Technology, Social Media, small-staff associations, small-staff, SaaS, Membership Management, MemberClicks, Exhibitor, event registration, cloud computing, ASAE, and AMS
Matched on: web design, Technology, Social Media, small-staff associations, small-staff, SaaS, Membership Management, MemberClicks, Exhibitor, event registration, cloud computing, ASAE, and AMS
Matched on: web design, Technology, Social Media, small-staff associations, small-staff, SaaS, Membership Management, MemberClicks, Exhibitor, event registration, cloud computing, ASAE, and AMS
Matched on: web design, Technology, Social Media, small-staff associations, small-staff, SaaS, Membership Management, MemberClicks, Exhibitor, event registration, cloud computing, ASAE, and AMS
Matched on: web design, Technology, Social Media, small-staff associations, small-staff, SaaS, Membership Management, MemberClicks, Exhibitor, event registration, cloud computing, ASAE, and AMS

On The Web

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May 6
Web Site Friday Top Five: Metrics, conflict and SEO Happy Friday! What an exciting week it has been! I think I’ve already used my monthly allotment of free nyti...
May 5
Web Site Conference-planning considerations I was fortunate enough to attend a social media conference on Wednesday, but I have to say – I was a little ...
May 4
Web Site Want to get to know us? You’ve probably heard that we love small staff associations. It’s no secret. But the fact that we work with ...
May 3
Web Site Tips for better public speaking It’s tough, it’s scary, it’s intimidating … but we’ve all got to speak in public at least once in our lives....
May 2
Web Site Slideshows for Nonprofit Professionals Whether you work at a nonprofit or a small staff association, I think it’s safe to say we can all always lea...
Sep 30
Facebook Shannon Otto on Facebook The importance of passion to achieve your goalsI’ve been running on and off for about a year now. Some weeks I run 15 miles, other weeks ...
Sep 29
Facebook Shannon Otto on Facebook Just two days left until Small Staff Appreciation Month!Just wanted to remind everyone about Small Staff Appreciation Month, which offici...
Sep 28
Facebook Shannon Otto on Facebook How do you deal with uncertainty?There are a few things in life we can always count on … taxes is one of them, and change is another. So ...
Sep 27
Facebook Shannon Otto on Facebook E-mail marketing and innovation for association professionalsHappy Monday! I hope everyone had a great weekend; I can hardly believe Octo...
Sep 24
Facebook Shannon Otto on Facebook Friday Top Five: Word of mouth, innovation and conflictHappy Friday! I hope everyone has had a happy, productive week and is ready for th...